Tomorrow is National Tooth Fairy Day: Teeth Are Now Worth 17% More

Tomorrow is National Tooth Fairy Day: Teeth Are Now Worth 17% More
Wuuq Twanglife

Tomorrow is National Tooth Fairy Day.  (There are actually TWO Tooth Fairy Days . . . the other is February 28th.  And don’t think the Easter Bunny hasn’t noticed!)

 

 

To celebrate, Delta Dental released some data from a new poll:

 

 

1.  33% of children go to bed early when expecting a visit from the Tooth Fairy . . . up significantly from 23% last year.  (Hear that kids?!)

 

 

2.  Children’s curiosity is also on the rise . . . with 30% “asking to learn more” about the Tooth Fairy, compared to 24% in 2025.  (They probably saw that ad the Tooth Fairy placed, saying “Talk to your local parent or guardian to request a free quote.  Terms and conditions may apply.”)

 

 

3.  35% of parents say the tradition encourages better oral care in their kids.

 

 

4.  The average value of a single lost tooth during the past year increased by a whopping 17%, from $5.01 to $5.84.  That’s the first year-over-year increase in Tooth Fairy-giving since 2023.

 

 

32% of kids received a physical gift this year, up from 19% in 2025.

 

 

And since 1998, the average cash gift left by the Tooth Fairy has surged 349%, from $1.30 to $5.84 per tooth.  (That FAR outpaces inflation during that time, which would estimate today’s price at $2.69.)

 

 

(PR Newswire)