Here’s What We’re Spending on Dad for Father’s Day This Year
Here's What We're Spending on Dad for Father's Day This Year

Father’s Day is on Sunday. So if you haven’t made plans or gotten a gift yet . . . it’s go-time.
Here’s a quick look on what we’re spending on Dad in 2026, according to the National Retail Federation.
1. Father’s Day spending is expected to reach a record $27.9 BILLION this year. The previous record of $24 billion was set last year.
2. Overall, 77% of people plan to celebrate Father’s Day this year. And they expect to spend $226.58 on average, up from the previous record of $199.38 last year.
3. The top people we’ll buy gifts for are: a father or stepfather . . . a husband . . . a son . . . brother . . . friend . . . and grandfather.
4. The most popular gifts people are buying are: greeting cards . . . clothing . . . a special outing . . . gift cards . . . and personal care items. (Those are fine, but here are some ideas for things Dad really wants.)
(NRF)

