You get a cruise! You get a cruise! YOU get a cruise!

Zac Brown Gifted Everyone at His Concert a Free Cruise
The Zac Brown Band Perform On The 'today' Show In New York
The Zac Brown Band perform on the 'TODAY' show as part of the Citi Concert Series in New York City, U.S., July 25, 2025. REUTERS/Kylie Cooper

Zac Brown Band performed at Fenway Park on Sunday night and surprised everyone in the crowd with a free cruise for two aboard Margaritaville at Sea’s new Beachcomber ship.  That’s more than 37,000 fans.

 

 

The giveaway is valued at more than $40 million and it’s the largest surprise audience gift in live entertainment history.  Zac has a partnership with the cruise line, and co-designed the live music venue on the Beachcomber.

 

 

(You can see a clip of Zac announcing the gift here.)